ENHANCING ORGANIZATIONAL TRAINING IN RETAIL BANKING: A PROPOSED FRAMEWORK
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Abstract
This research is a case study conducted at one of the five leading South African Retail banks in South Africa, to critically review the transfer of learning in the organisation and determine if learning interventions enable sustainable strategic organisational shifts. A qualitative research approach was followed, using inductive reasoning and purposive sampling, whereby 70 sales consultants and 50 sales leaders were interviewed, using a semi-structured questionnaire. The findings resulted in the development of a learning framework that could be applied in organisations to change behaviours through learning interventions, to enable strategic organisational shifts.
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